The international event CIMaR 2025 “Transformative Marketing: Driving business and social change” will take place in Pavia!
In today’s world characterized by constant change and evolving customer needs, businesses must adapt and respond quickly to market demands, embrace innovation, and make meaningful impact. Agile Marketing is a key strategy for achieving this success.
Agile marketing is more than just a trend; it is a dynamic approach that empowers teams to reach real-time data, pivot strategies as needed, and boosts customer engagement with speed and accuracy. Through agile principles, marketers can drive business growth, but also contribute to societal change, ensuring they remain relevant in this evolving world.
CIMaR 2025 will provide the opportunity to explore how marketing can be a powerful catalyst for business and societal change. With an exceptional scientific committee, the event will bring together marketing experts and practitioners to share insights and best practices on how marketing can drive not only economic value but also transformative change across sectors.
Save the date and join us in Pavia on May 19-22, 2025, to uncover cutting-edge marketing strategies, connect with industry leaders and academics, and learn how marketing is driving and being shaped by societal change.
